Charismatic Characters Discovery Trail

Discover the stories behind some of the nation’s favourite brand mascots with the Charismatic Characters discovery trail. Spot exhibits from enduring old favourites including Mickey Mouse, Felix the Cat and Pip, Squeak & Wilfred, to more recent ‘stars’ of television such as Fred the Flour Grader and the beloved Minions.

Using the interactive QR codes along the way, our discovery trail will highlight some little-known facts about brand characters while challenging visitors of all ages to rack their brains over some quirky questions. Plus, there is an exciting colouring page on the back for the kids to take home with them! 

For each completed trail, collect a free prize at reception. 

Our Gift Shop is home to some fluffy friends that you can catch in our collection and trail. So, make sure to check it out. All purchases directly support the Museum of Brands Charity.

Admission tickets to the Museum include full access to our exhibitions, displays and trails. By buying a ticket you are helping us to continue with our mission. The Museum of Brands is a registered Charity no. 1093538.

You can download the activities below!